Chapter 1
Making Dreams a Reality
Thank you for picking up “The Entrepreneur’s Shepherd.” This guide is your compass, navigate from the germination of an idea to the pinnacle of a profitable business…
Chapter 2
Ideation
Let’s dive right in, picking up from Robin Sharma’s wise words. We’re talking about ideation here – it’s the starting block for every business idea, where it all begins…
Chapter 3
Vision, Mission, Values, and a Plan
Ken Blanchard’s wise words resonate deeply in the entrepreneurial journey. It underscores the significance of clarity in vision and purpose. Now, it’s your chance to define what’s pivotal to you, your…
Chapter 4
Protecting Your Idea
You are on your way to building your “better mousetrap.” You are convinced that there is a considerable market and have a significant differentiator…
Chapter 5
What’s in a Name?
Everything: it is your identity to the world. There is no “right” answer to naming your company, but many crucial considerations exist. A name is not just a label…
Chapter 6
Legal Structures
Meg Whitman’s observation about brand evolution is spot-on. Previously, brands were akin to nouns – household names like Kleenex and Coke. They then morphed…
Chapter 7
Your Secret Sauce
In this pursuit of creating something exceptional, the advice from Valerie Gordon, a storytelling strategist, is particularly relevant. Her insight mirrors the essence…
Chapter 8
Your Elevator Pitch
When you think about every party or meeting you have ever attended, there is usually a mutual exchange where the person you are speaking with will also give a brief…
Chapter 9
The Deck
As you embark on the path towards realizing your dream, there might arrive a juncture where you consider gathering funds to kick your idea into reality or expedite its growth…
Chapter 10
Show Me the Money
Whether you’re at the threshold of launching a brilliant idea into the market or taking the bold step to bootstrap a business, the journey ahead often shares a common hurdle…
Chapter 11
The Most Important Thing
As eloquently stated by Brian Tracy, in entrepreneurship, the concept of priorities takes on a paramount significance. This notion is further reinforced by lessons from…
Chapter 12
Creating the Culture
This is your chance to mold your enterprise with the ethos and ambitions you envision. Will it be a lively or focused atmosphere? Are you aiming for a cooperative…
Chapter 13
The Rule of Seven
Now that you have determined your company culture, you want to recruit strong team members for each position who will excel at their job…
Chapter 14
Building an Empowered Team
You can teach skills but not attitude and work ethic. As highlighted by Jim Collins in “Good to Great,” it’s evident that the who significantly trumps the what in the equation…
Chapter 15
Personal Success Plans
You have assembled an empowered team who share your values and vision, and now it’s time to make them all successful. If you genuinely believe that people are your greatest…
Chapter 16
Compensation and Incentives
Compensation is probably the most essential component of why most people seek new employment or stay in their current position. Switching jobs is a daunting task, and naturally…
Chapter 17
Scale or Fail
Congratulations on assembling all the necessary components to launch your business successfully. Now, it’s time to shift your focus toward generating revenue and…
Chapter 18
Lessons Learned
Hopefully, you are on your way to becoming a successful entrepreneur, which I know is not as easy as it is made out to be. Regardless, I sincerely hope this…